About

«A-NIKA», a full cycle advertising agency has been operating in the market since 1998. 
We have captured leading positions on basic directions in advertising market of Uzbekistan within this period. At this stage the agency represents a powerful, solid team of experts for marketing, pr-specialists, creative department specialists (creators, script writers and producers), specialists on audio and video production amongst various others.

The agency disposes of full value production base to provide nearly all advertising services without any outsourcing. This is our advantage compared to other advertising agencies that enables to considerably decrease our customers' costs on production of advertising. 

We continually purchase a huge volume of advertising time from television and radio stations thus providing our customers with excusive discounts for placement of their advertisement. 

This is also applicable to advertising spots in the city and popular mass media.

A few words about marketing 
We did not place our marketers at the first place in the list by chance. This is due to basic strategy of work of our agency. Any real advertiser is primarily a sales specialist therefore we pursue our sole aim in our activities that is to considerably increase our customer’s sales of goods or services. 

As for direct creative realization this is just our means to achieve this goal. Our marketers explore the markets not only within their activities relating particular projects. The employees making surveys in sales points as well as numerous staff of our call center are involved in quarterly market research activity on basic directions for further internal use of the agency itself. Hence upon receiving any new order we can immediately offer a preliminary tactics of advertising campaign to our customer as well as package of services on additional market research prior to commencing of works.

When working on any project directly we exercise an appropriate flexibility and adjust our activities according to the slightest changes in the market situation as well. For these purposes the agency has created its own database that includes all the organizations operating in the market of Uzbekistan. The part of the database is placed on «www.09.uz» directory site.  

Advertising adaption 
Our agency is one of few ones that provide a real, full value advertising adaptation of goods and services produced by foreign enterprises for the market of Uzbekistan. 

In majority of cases our domestic advertising agencies offer a translation of advertising material into uzbek solely within adaptation services though according to our data up to 80% of foreign advertising campaigns and strategies do not prove themselves in our market or can be adapted partially. It happens very often that there are no target audience representatives among consumers of Uzbekistan that the advertising campaign has been developed for. In particular cases our mentality and perception make advertising companies change fully the entire strategy of advertising campaign and even forget about existing ready-made advertising products. Otherwise such advertising will have a «blank shot». Regardless to any extensive and aggressive nature of advertising campaign implemented the customer company will just waste its money.

Our customers never do so. the cooperation with our agency continues once the necessary results have been achieved and as a rule becomes of a regular nature.

Our beliefs 
We strongly believe that an advertising professional has no right to commence any advertising campaign without 100% confidence in its success. We know the recipe of a success. Cooperation with us is an exclusive entry to the market of Uzbekistan!